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Retail & E-commerce demo

Retail & E-commerce Analytics Dashboard

Conversion, catalog & channel mix

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Retail & E-commerce dashboard

See where the funnel leaks, which categories carry the store, and when demand peaks.

Sample data

Total revenue

$1,284,600

+14.6%

Orders

18,420

+11.2%

Conversion

3.4%

+0.4pp

AOV

$69.72

+3.1%

E-commerce funnel

Sessions
540,000
100%
Product view
218,000
40%
-60%
Add to cart
62,400
12%
-71%
Checkout
24,800
5%
-60%
Purchase
18,420
3%
-26%

Revenue by category (treemap)

Click to filter
Apparel$512,000Apparel: $512,000 (39.9%)Electronics$342,000Electronics: $342,000 (26.6%)Home$258,000Home: $258,000 (20.1%)Beauty$172,600Beauty: $172,600 (13.4%)

Revenue by channel

Granularity
WebsiteMarketplaceIn-storeWholesale
JanAprJulOctDec

Sales heatmap (hour × weekday)

MonTueWedThuFriSatSun
8a
$12K
$14K
$16K
$15K
$20K
$32K
$26K
10a
$20K
$24K
$26K
$28K
$34K
$52K
$42K
12p
$34K
$38K
$42K
$44K
$54K
$72K
$60K
2p
$28K
$32K
$36K
$38K
$48K
$66K
$54K
4p
$26K
$30K
$34K
$38K
$50K
$68K
$58K
6p
$42K
$46K
$50K
$54K
$68K
$88K
$74K
8p
$36K
$40K
$44K
$48K
$60K
$80K
$66K
10p
$18K
$22K
$26K
$28K
$36K
$58K
$44K

Top-selling products

Executive Insights

What the numbers mean for this business

  • InsightApparel leads at $512,000 — 40% of the mix.
  • RiskLargest funnel drop-off: Product view → Add to cart at 71% — focus retention here.

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